How to: handle media and deal with interview requests.

Public relations and journalists are almost inseparable. Journalist can moan for hours how they wish PR wouldn’t exist, but PR is still their no.1 source for great stories. But how should PR professional deal with a journalist, I hear you ask? Here are 10 tips, I learned today: 1. Think about whether you should turn the interview…

A day in a life of PR student: meet me

After writing  A day in a life of PR lecturer, I thought it was the right time to take a look at what PR student has to deal with on a day to day basis. Thus, I present to you (*drum roll*) myself ! Name: Morta Jablonskaite Age: 19 From: Vilnius, Lithuania Occupation: bar staff/full-time student…

Day in a life of PR lecturer: Meet Richard Bailey

“Day in a life of PR professional” is back! After seeing what Paula Stei does as a PR assistant at MHW agency, now we are going to take a look at Richard Bailey’s day as a PR lecturer and founder/editor of behindthespin.com magazine. He kindly agreed to tell us what he had been up to on…

Issue campaigns: Empowering women and girls (Always, Pantene, UN WOMEN)

Few days ago when I was looking for blogspiration (see what I did there)  I’ve stumbled across quite a few campaigns which were focusing on women and gender equality, so I’ve decided to create my top 3 list and present it to you! 1. Pantene #ShineStrong These ads transfer a very strong and clear message –…

A day in a life of PR practitioner: Meet Paula

Public relations as a profession to me sounds dreamy, but is it still all “fun and games” when it comes to performing in a real life? Let’s see what a recent PR graduate Paula has to say about working within public relation sector after finishing university this summer. Name: Paula Stei Age: 22 Company: MHW PR, Newcastle, United…

Trending: #montythepenguin

John Lewis did it again. Every year getting closer to the festive time of the year they release Christmas advert and mostly every time it faces huge success. This year’s advert is truly touching and heart-warming. It is about little boy’s friendship with penguin named Monty and how they care about each other with a plot…